Consultancy and Writing Services
Introduction
I bring 20 years of experience in product management — from designing innovation processes and organisational structures to leading mature, complex product portfolios. I’ve worked across SaaS, B2B and L&D, helping companies create clarity, improve decision-making and scale with confidence.
Below is a pick-and-mix menu of strategy and writing services you can choose from.
Take only what you need — and if there’s anything else in my wheelhouse that would help, I’m always happy to support.
Product / Innovation Strategy Review
A fast, senior-level review across the product areas that matter most — choose the topics you want to focus on.
This is a flexible, high-impact engagement.
You pick the areas you want reviewed from the menu below, and I provide clear, actionable recommendations within days.
Designed for SaaS, B2B and L&D product teams who need clarity, alignment and better decision-making—without hiring a fractional CPO.
Choose Your Focus Areas
Below is a menu of typical options an organisation might require. However, if you’re looking for something different to what you see here, just fill in the form and I’ll be happy to discuss.
1. Product Organisation Design
How well your team structure supports focus, accountability and speed.
Typical focus points:
Product, Design and Engineering structure
Roles & responsibilities
Decision rights (DRI/RACI)
Leadership model and hiring recommendations
2. Product & Innovation Pipeline
A modern, manageable flow for turning ideas into validated product bets.
I can review or design:
Idea intake and triage
Discovery and experimentation rhythm
Validation processes
Governance, review cycles and how innovation links to strategy
3. Product Processes (Start or Scale Edition)
Right-sized processes for where you are now — not generic frameworks.
Examples I review and redesign:
Roadmapping & prioritisation
Discovery workflow
Planning cycles (monthly/quarterly)
Cross-functional communication loops
Translating strategy into team-level execution
4. Product Strategy (Review or Redesign)
Clarity of direction and coherence between goals, bets and roadmap.
You choose what’s useful:
Review and critique of your current strategy
Identification of gaps & contradictions
Sharpening of narrative and strategic bets
Guidance on metrics, alignment and communication
Optional: co-creating a revised product strategy
Product Business Writing
(Available independently or as an add-on)
Clear, high-signal writing that aligns leaders, secures investment and accelerates decisions.
I can draft or refine:
Ghost-written articles, blog series and thought-leadership pieces
Whitepapers, reports and long-form content packages
Product investment proposals / business cases
Strategic narratives
Roadmap rationales
Problem and opportunity statements
Leadership-ready decks
Product communication for execs, boards and investors
This is a standalone, high-speed service — ideal when you need crisp product writing with zero noise, or high-quality thought leadership delivered without adding to your workload.
Who This Is For
Ideal for:
Founder-led SaaS or L&D companies
Organisations without senior product leadership
Leaders who want high-quality strategic writing or thought leadership
Heads of Product seeking an external perspective
Scale-ups preparing for their next phase of growth
How It Works
Kick-off call (free)
We clarify what you need and confirm the scope.Written brief (for sign-off)
I create a short, clear brief outlining deliverables, tone, angles and priorities.
You approve this before any drafting begins.Drafting
I produce the agreed outputs — whether strategy, narrative, org/process design, thought-leadership content or document rewrites.One main review round
You provide consolidated feedback; we refine the work to ensure it aligns with your goals.Final edits + delivery
You receive polished, publication-ready or implementation-ready materials, with up to one additional round of final edits included
Pricing
My pricing reflects senior strategic input, high-quality writing, and fast, decision-ready outputs. All work is scoped in advance and delivered to an agreed brief.
Day Rate
£1,500/day
For bespoke strategy, complex reviews, or mixed engagements.
Fixed-Scope Packages
Strategy or Narrative Review
From £1,800
A focused review of the areas you select — strategy, narrative, roles, processes or key documents — with clear recommendations and updated materials where relevant. Delivered within 7 days.
Thought-Leadership Article
£450–£900
Ghost-written blog or article (800–2,000 words), aligned to your tone and audience.
Long-Form Article or Deep Dive
£1,200–£1,800
A more substantial, research-informed piece that positions you or your organisation as an authority.
Whitepaper or Report
£2,000–£3,500
Structured, long-form content (4–6k+ words), with narrative shaping, references and optional visual structure.
Mixed Strategy + Writing Package
From £3,200
Combine a strategy review, narrative sharpening and a set of thought-leadership outputs (e.g., 2–3 articles or one long-form piece).
Retainers
Monthly Retainer
From £1,500/month
A set number of articles or long-form pieces each month, plus ongoing strategic advisory support.
Quarterly Retainer
From £3,000/quarter
A structured cycle of thought leadership, narrative updates and strategic check-ins.